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Flieg. All that is solid

Hans Gunter Flieg worked as a photographer in São Paulo from 1945 until the 1980s, focusing on industrial, advertising, architectural, and artistic photography, always with high formal rigor. This exhibition celebrates the photographer's centennial with 108 works and about 50 originals in display cases, including calendars, prints, albums, and cameras. The works are organized around Industrial Architecture, Industry and Product, and Advertising, highlighting Flieg's association with the German Neue Sachlichkeit movement.

Press
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Works

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Ibirapuera gymnasium roof, with aluminum plates, São Paulo, c. 1955. Photo by Hans Gunter Flieg / IMS Collection
Multividro S.A glass utensils, São Paulo, 1962. Photo by Hans Gunter Flieg / IMS Collection
Brown Boveri Electric Works S/A, Osasco - SP, 1961. Photo by Hans Gunter Flieg / IMS Collection
São Paulo. Photo by Hans Gunter Flieg / IMS Collection
Zauli Rio Branco Industries - Aeromechanical Equipment Ltda, São Paulo, undated. Photo by Hans Gunter Flieg / IMS Collection
Pirelli tire, São Paulo, 1950s. Photo by Hans Gunter Flieg / IMS Collection
Heinz tool set, São Paulo, circa 1965. Photo by Hans Gunter Flieg / IMS Collection
Peterco - Electricity Trade and Industry: Lighting - Shielded switches and sockets - connectors. Vila Iza - Santo Amaro, São Paulo, 1957. Photo by Hans Gunter Flieg / IMS Collection
Duchen factory. Peixe [Fish], architectural project by Oscar Niemeyer, first prize in the Industrial Construction category at the 1st São Paulo International Art Biennial. Guarulhos - SP, circa 1954. Photo by Hans Gunter Flieg / IMS Collection
Pirelli Factory. Santo André - SP, 1954. Photo by Hans Gunter Flieg / IMS Collection
Olivetti typewriter. São Paulo, 1966. Photo by Hans Gunter Flieg / IMS Collection
Brown Boveri Industrial Electrical Equipment and Installations. Osasco, São Paulo, 1961. Photo by Hans Gunter Flieg / IMS Collection
Staircase - Rosanis Advertising Ltda. São Paulo, undated. Photo by Hans Gunter Flieg / IMS Collection
Clark Footwear factory stand. Ibirapuera Park, São Paulo, 1954. Photo by Hans Gunter Flieg / IMS Collection
Zauli Rio Branco Industries - Aeromechanical Equipment Ltda, São Paulo, undated. Photo by Hans Gunter Flieg / IMS Collection
Brown Boveri Industrial Electrical Equipment and Installations. Osasco, São Paulo, 1961. Photo by Hans Gunter Flieg / IMS Collection

Book

Flieg. Indústria, Arquitetura e Arte na obra de Hans Gunter Flieg, 1940-1980
[Flieg. Industry, Architecture and Art in the work of Hans Gunter Flieg, 1940-1980]

Over the course of four decades, Flieg recorded Brazil's industrial development and documented design, architecture and advertising in the country between 1940 and 1980. The book presents images of this trajectory.

 

Buy it at our online shop


About the photographer

Hans Gunter Flieg por Otto Svoboda, 1953.

Born in Germany in 1923, Hans Gunter Flieg, emigrated to Brazil at the age of 16 with his Jewish family to escape the Nazi regime. Established in São Paulo, from 1945 he became one of the main documenters of the explosive industrial and urban development that transformed the city in the mid-20th century. Casting his rigorous gaze - with marked influences from the Bauhaus and the German New Objectivity group - on industrial installations, buildings, interiors, and objects, he often tensioned the boundary between the objectivity of documentary photography and the formal refinement that aspires to transform images into abstractions.

 

The Hans Gunter Flieg collection at IMS ►


Itinerancy

IMS PAULISTA

São Paulo, Brazil
August 22, 2023 to January 28, 2024
For more about the exhibition, visit the IMS website, in Portuguese