Hans Gunter Flieg worked as a photographer in São Paulo from 1945 until the 1980s, focusing on industrial, advertising, architectural, and artistic photography, always with high formal rigor. This exhibition celebrates the photographer's centennial with 108 works and about 50 originals in display cases, including calendars, prints, albums, and cameras. The works are organized around Industrial Architecture, Industry and Product, and Advertising, highlighting Flieg's association with the German Neue Sachlichkeit movement.
Flieg. Indústria, Arquitetura e Arte na obra de Hans Gunter Flieg, 1940-1980
[Flieg. Industry, Architecture and Art in the work of Hans Gunter Flieg, 1940-1980]
Over the course of four decades, Flieg recorded Brazil's industrial development and documented design, architecture and advertising in the country between 1940 and 1980. The book presents images of this trajectory.
Born in Germany in 1923, Hans Gunter Flieg, emigrated to Brazil at the age of 16 with his Jewish family to escape the Nazi regime. Established in São Paulo, from 1945 he became one of the main documenters of the explosive industrial and urban development that transformed the city in the mid-20th century. Casting his rigorous gaze - with marked influences from the Bauhaus and the German New Objectivity group - on industrial installations, buildings, interiors, and objects, he often tensioned the boundary between the objectivity of documentary photography and the formal refinement that aspires to transform images into abstractions.